Blog Life Breakthrough Self-Study Program

Become a balanced, strategic & inspired blogger in just 30 days!

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Are you stuck in blogger overwhelm?

Always consuming information, reading advice, downloading the next juicy freebie, but never taking action...

Do you struggle with what to write next?

You'd like to stick to a consistent posting schedule but finding the inspiration on what to write next feels next to impossible...

Is your blogging strategy best described as 'non-existent'?

Throwing stuff at the metaphorical wall and praying something will stick...

Let me teach you a better way.

As long as you commit to showing up and doing the work, you'll go from stressed-out & overwhelmed to balanced, strategic & inspired.

"Before the course, I had a really really hard time focusing. Whether it was entrepreneurial, creative, or ADHD I couldn't get my focus dialed in - and that's AFTER I took a few far more expensive courses. It wasn't because the other courses were bad by any means, it was because I needed something far more niche than I realized.

I am really impressed by how Jenn presents the lessons in such bite size pieces that they are actually edible, and therefore got me into prime focus mode.

The course is incredibly useful - whether it's for a hobby blogger or seasoned professional, it runs the gamut without talking over or under people."

- Mandy Zelinka of

What's so great about this program is that there is a range of information that applies to both brand new bloggers and bloggers who've been at it for a longer period of time, but are still struggling to overcome blogger overwhelm, boost their creativity, and strategize and earn from their blog.

Jenn's lessons really helped me to hone in on my big why, my niche, and optimize my blogging space both internally and externally.

The information fast Jenn put us on was integral to dealing with shiny object syndrome, and I was able to create at a much higher capacity and finally take action rather than just consuming information.

I recommend it to anyone feeling stuck, stagnant, or unsure of where to go next in their blogging journey.

- Andrea Stang of The Write at Home Mom

Learn how to blog strategically, boost your creativity and finally create high-quality content consistently!

Here's what we cover:

Find your "big why" & "little why" and learn how that relates to your overall blog strategy
Craft your Ideal Reader Profile, including a visual representation
Discover why you need an Ideal Reader Profile and how it benefits your blog to use one
Optimize your blogging space for gettin' shit done (technical term, obviously)
Learn my techniques to deal with SOS (shiny object syndrome) once and for all
Build your own mini-universe & find your bloggy besties or mastermind
Structure your blog strategically with your Ideal Reader in mind
Create at least six months worth of blog post ideas & plans (class average so far is 11 months worth!)
Design your day to make blogging a priority a few times a week
Discover how to completely automate your social media to save your sanity so you can have your life back
Develop an editorial calendar to keep you accountable and consistent
Make your blog work for you by connecting it to your “little why”
Design a basic Readers’ Journey (or, if you prefer, you can use that scary F-word…. funnel!)
Figure out what your readers really want so you can grow your list without wasting time trying freebies that don’t work
Write and design your freebie aka lead magnet aka opt-in offer
Learn how to warm up your email list so it's primed for selling
Strategize different ways to communicate to your list that serve both you and your readers (instead of using an RSS feed!)
Become a more holistic blogger with a healthier blog/life balance

Absolutely wonderful! I only wish that I could have participated in the office hours more frequently. Every single office hours I walked away with great value.

- Carlie of a Cajun in Cali

Before the program I really didn't have any idea what direction my blog was going in. This made it pretty difficult for me to find inspiration to write because coming up with ideas seemed impossible.

I was able to niche down my blog and get it more organized. Now instead of being all over the place I have a set list of ideas that I want to accomplish and I know who I am blogging for.

The most impactful part of the program was learning how to create a list of post ideas in minutes. Jenn's brainstorming ideas are great and I was able to create about six months of post ideas in almost no time at all.

You can either spend years trying to figure this stuff out on your own, or learn it and apply it immediately by taking the course.

Jenn was a great instructor and my favorite part was that she was always there for feedback and even constructive criticism when needed.

Genevieve Rachal of Brunch and Biceps

So who's running things around here?

Jennifer M Smith
Jennifer M Smith

I'm Jenn and I help bloggers level up their blogs & businesses in a sensible way. I practice and teach a balanced, strategic & inspired method of blogging that doesn't require hustling 24/7 to be successful. We work to have a life, not the other way around!

I’ve been blogging on and off since 1999. Wow, that makes me feel old! I’ve seen the good, the bad, and the ugly sides of blogging. I’ve watched the trends come and go and the world of blogging evolve. I also have over a decade of experience in Corporate America which gives me a unique, no-nonsense perspective on growth, excuses & strategy, that I use to propel you to excel.

I blog, coach, and write full-time based out of Atlanta, Georgia. I love what I do and we should totally work together! Feel free to reach out anytime via email or Skype [JMSmith.ATL]. Let's take your blog from amateur to awesome!


Only join this course if you're ready to get honest about your blog and strategy. There's no sugar-coating around here.

There are a lot of blogs about how to blog, as well as super expensive courses that promise a lot, but if you're willing to set aside 30 days and really do the work, it's easy to see a difference between the day you start and the day you finish.

You also have the advantage of being able to work with Jenn directly. I had a question answered during an Office Hours session that really clarified things for me, and it was nice to feel like Jenn wasn't simply dispensing advice from on high - she's actually down in the trenches with you, passing on what she knows to help you create the best blog you can.

- Icy Sedgwick of

Frequently Asked Questions

When does the program start and finish?
The Blog Life Breakthrough Self-Study program is completely self-paced. That means you can start and finish at your leisure!
What platform do I need to be on?
This course is designed for bloggers on self-hosted Wordpress. You may still join if you are on another platform but you do so knowing that there will be approximately 20% of the course that will not directly apply to you where we discuss a few particular plug-ins. You will still learn from the theory during these lessons so no refunds will be issued because you're on a different platform.
What experience level do I need to have as a blogger?
This program has been designed for primarily intermediate bloggers with 1-4 years experience blogging. Beginner bloggers will also be accepted but may have to work a little harder to keep up. If you're willing to do the work, you will experience major growth. If you're not sure if you're a good fit, please email me at [email protected] or skype me (JMSmith.ATL) and we can chat about it.
Do I still blog and work on my bloggy stuff while participating in the program?
Yes! I strongly recommend that you maintain posting to your blog at least once per week while participating in the live portion of the program. Continue your social media activities and list mailings as per usual until we get to the point where we address these activities specifically.
What if I'm not happy with the program?
I've never had an unhappy customer for long because I am committed to taking care of you. If for some reason you're not fully satisfied with the program, simply email me at [email protected] within 14 days and we can discuss how to best rectify the situation. As each module has been designed to be completed in one week, you must show 2 modules worth of completed class work to be considered for a refund.
I don't have a blog yet, is this for me?
The program is designed for bloggers who have a current self-hosted Wordpress blog, even if they only have a single post. Start your blog now and stay tuned for the next cycle!

Are you ready to go from stressed-out and overwhelmed to balanced, strategic & inspired?

Get started now!